- by foxnews
- 04 Oct 2026
"Meet Brad," Huckabee Sanders starts the ad. "Brad has turned relaxing into a full-time profession. But you - you actually work hard. You pay taxes to cover welfare for guys like Brad who just choose not to work."
Huckabee Sanders, who served as President Trump's White House press secretary from 2017 to 2019, faced backlash from conservatives who slammed the campaign's execution, arguing the decision to depict a young White man as the face of welfare abuse did not reflect reality.
"Great policy," Co-founder and CEO of The Federalist Sean Davis argued. "Terrible ad that is so dishonest and insulting that it will entirely overshadow the genuinely great policy."
"This is a massive own goal, [Sarah Huckabee Sanders], and you should fire the consultants who made this ad," Will Chamberlain, the Article III Project senior counsel, posted on X. "Do not portray your core voting bloc as losers, period. "
"Attacking white (specifically Christian) young men is the most acceptable political tactic in America thanks to the evils of liberalism," said the American Principles Project's Caleb Pascoe. "It's staggering how much even the majority of GOP politicians feel safe attacking white young men, instead of communicating the truth of welfare, because they might get called 'racist' or whatever."
"Always a white male villain in these ads," another conservative account wrote. "I hate the GOP so much it's unreal."
"If you are able-bodied you should not collect welfare simply because you choose not to work. Period. WATCH->" she continued, which invited conservatives to attack the video again.
"Your ad targeted and mocked the one demographic-young white men-that is least likely to be on welfare and yet the most likely to be illegally locked out of the job market," Davis added in a follow-up post. "Why?"
"Is this an op?" another account wrote.
The unusual backlash from the right also attracted attention from critics on the left, who seized on the intra-conservative dispute over the ad.
"Huck puts out the first honest TV ad by a republican in 75 years and the White Power GOP Party is big mad that the welfare leech shown is a white guy named Brad," Olbermann said amid the backlash.
"Republicans are insanely mad this Sarah Huckabee Sanders ad portrays a white gamer guy as the face of welfare," Will Sommer, a senior reporter for The Bulwark, posted on X.
"Republicans in the comments are furious that Sarah Huckabee Sanders dared to depict a white man on welfare and are blaming "jews," far-left media company MeidasTouch posted on X. "The Republican Party has a massive racism and antisemitism problem."
Fox News Digital reached out to Huckabee Sanders' team for comment but did not hear back in time for publication.
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